WEBVTT
Kind: captions
Language: en

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action good evening and welcome to Apple

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Park when I heard that we were going to

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be shooting this Apple event on iPhone I

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yeah it was kind of of course Apple

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suggested that they were going to shoot

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um the keynote on the iPhone 15 Pro I

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thought it was the perfect place to

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Showcase it I agreed emphatically all

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right here we go lock it up this event

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being shot on a tiny little iPhone USBC

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out powering 50 monitors and it's going

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off without skipping a bead one of the

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most exciting and interesting things to

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see is like how not different it's been

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on set this whole piece was low light

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and low light is is a little bit more

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challenging and we nailed

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that we were able to get the same

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complex shots on such a small device

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similar to how we would do any

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traditional camera we're on traines

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dollies drone shots drones growing

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up we've really supercharged At All by

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having the ability to go to an external

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drive with USBC and Apple log basically

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gives you sort of cart blanch to Define

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your own look in post production this

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new format has way more dynamic range

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way more information and gives you more

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options more creative flexibility and

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that's what we

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want we tested this phone through its

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lensing light levels the dynamic range

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really figuring out how far we could

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push this phone I was incredibly

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impressed at the quality of the footage

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the first second I saw it I literally

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said this is the iPhone footage you can

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treat it like you could an Alexa or a

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Venice or anything like that so from an

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editing capacity it's been easy to work

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with we're getting super clean beautiful

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images the results are here by the fact

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that we can shoot this event video on

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the iPhone 15 Pro

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[Music]

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what

